Work With Me

Family Travel Storytelling, Photography & Content Campaigns for Destinations, Hotels, Wineries, and Travel Brands

The Backpacker Mom is a family travel media brand and content studio helping destinations, hotels, wineries, and travel brands reach modern families through professional photography, video, SEO travel writing, and authentic on-location storytelling.

Founded by Phylicia Stitzel, a travel writer, photographer, wine educator, and mom of two, The Backpacker Mom creates content for families who want more than a vacation. They want culture, connection, beautiful places, good food, meaningful experiences, and the confidence to bring their kids along for the adventure.

To learn more about how to collaborate and create impactful content, don’t hesitate to work with me.

Whether I’m road-tripping across the USA, exploring European wine regions, photographing boutique hotels, or helping parents navigate international travel with babies and school-age kids, my work focuses on one core belief:

Motherhood does not end adventure. It changes the way we tell the story.

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Who I Work With

I partner with brands that want beautiful, useful, and story-driven content that resonates with families and modern travelers.

Tourism Boards & Destinations
Family-focused campaigns, itineraries, and SEO content that inspire travel.

Hotels & Resorts
Visual and written storytelling that helps families picture their stay.

Wineries & Wine Regions
Approachable wine travel content that connects culture, place, and experience.

Travel & Lifestyle Brands
UGC, photography, and video that show your product in real travel moments.

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Past Collaborations & Experience

My past collaborations, hosted projects, media work, and destination coverage have included:

From family-friendly destination guides to wine country storytelling and hotel content creation, my work blends editorial experience with professional visual production and real-life travel insight.

Why Work With Me?

I combine multiple high-value skills into one partnership:

• Travel writing (SEO + editorial)
• Professional photography
• Short-form video + UGC
• Wine education
• Family travel expertise

I don’t just create content—I create context.
Thorough and well-structured content that effectively addresses the authentic questions and concerns families may consider before finalizing a booking decision.

I make elevated travel feel approachable.
Exploring renowned wine regions, staying in charming boutique hotels, and embarking on enriching international travel experiences can be made both realistic and accessible for families. Thoughtfully curated itineraries, family-friendly accommodations, and engaging activities tailored to all ages ensure that these sophisticated experiences are enjoyable, comfortable, and memorable for every member of the family.

I create assets you can actually use.
Ranging from comprehensive blog features to curated licensed photo galleries and dynamic social media content, the offerings encompass a diverse array of engaging and visually compelling materials designed to inform, inspire, and connect with a wide audience.

Let’s Work Together

Website: www.thebackpackermom.com
Instagram: @thebackpacker_mom